Whether you’re looking to buy or sell your South Carolina home, both processes require plenty of expertise. That’s why it's crucial to have a professional you can trust by your side. Brenda Daly, broker-in-charge, at United Real Estate Aiken, explains just a few reasons why you can trust the professionals at United Real Estate Aiken.
1. Local knowledge
United Real Estate agents have years of experience and strong family ties to the region. Their agents are up to date on local real estate trends and can direct buyers to up-and-coming neighborhoods where properties are likely to increase in value, as well as help sellers get the most for property in neighborhoods that are in decline. They also know about cultural amenities, shopping options, relocating musts and other details critical to buyers.
2. Ability to navigate any environment
Interest rates are extremely low right now, but they won’t stay that way for long. The Federal Reserve is allowing them to rise incrementally as the economy improves, so it’s important to have a qualified agent who can guide you whether rates are working in your favor or not.
“When interest rates are low, people can get more for their money,” says Brenda Daly. “But really, it’s always a good time to buy or sell. Sometimes people are in the market and don’t even know it.”
She adds, “Once while hosting an open house, a curious driver stopped in to check out the property. Without any intention of buying, they ended up making an offer that day. We know how to market your property widely and help you reach those potential buyers whatever the economy is doing.”
3. Marketing smarts
People who try to sell without an agent usually don’t have the know how to market their property to the correct audience.
“Too often sellers try to show features that probably aren’t that important to buyers, but we know what they want and what to emphasize in a showing,” Daly says. “We are aware when a particular buyer wants a big kitchen and could care less about storage. So we are going to really highlight that kitchen and spend less time on the closets.”
4. Experience with diverse transactions
United Real Estate agents work with a diverse range of buyers and sellers, handling deals involving everything from small condominiums in dense, urban neighborhoods and to large estates in rural areas with equestrian opportunities.
“You name it, we’ve pretty much done it all. We recruit agents with all different kinds of experience and expertise so we can match buyers and sellers with agents who have comprehensive knowledge of each client’s niche,” Daly says.
5. Pricing expertise
United Real Estate agents have intimate knowledge of sale prices for comparable properties both on and off the Multiple Listing Service (MLS) — a database of property listings from regions all over the country. The agents can help guide you to the middle ground of a sale price or offer that is in your best interest while still being realistic. You don’t want to be outbid on your dream property, or lose a buyer who was on the fence.
“Comps change as the market changes,” Daly says. “What might have been a good price six months ago, may be completely wrong today. We are experts with the most current information.”
If you’re considering buying or selling a home, United Real Estate is your local source for great real estate experts. Whether you’re a first-time homebuyer or a veteran who is upgrading, United Real Estate’s clients are always their first priority. Call 803-226-0120 or visit UnitedRealEstateAiken.com. You can also follow them on Facebook and Twitter for updates.